Ruchiq powers local businesses with a modern infrastructure to accept direct online orders — without commissions, markups, or platform interference.
You don't have to quit aggregators. Use them for what they are good at: Discovery.
But once a customer knows you, move them to Ruchiq for direct orders. This lets you offer much fairer online prices, increasing your profit margins while saving your loyal customers money, and builds your own customer database.
*Calculations are for illustrative purposes only. Based on typical 30% aggregator markup vs 10% direct markup. Excludes GST.
Transparent breakdown of why modern businesses choose Ruchiq.
| Feature | Ruchiq | Aggregator Model | Generic/DIY Site |
|---|---|---|---|
| 💰 Pricing & Fees | |||
| Commission per Order | 0% | 20–35% | 0% |
| Platform Fees / Overage costs | Flat & Transparent | High & Variable | Hosting & Maintenance Costs |
| Hidden Fees | None | Common | None |
| 🏪 Ownership & Branding | |||
| Customer Data Ownership | |||
| Your Brand First | |||
| 💸 Payouts & Cash Flow | |||
| Payout Speed | Instant / Next Day | 3–7 Days | Depends on Gateway |
Real-time Payment Sync (Ruchiq Sync App) | Complex Setup | ||
| 📦 Catalog & Control | |||
| Menu Control | Full Control | Limited | Full Control |
| Discount Pressure | None | High | None |
| Ranking Manipulation | None | Common | None |
| ⚡ Technology & Performance | |||
| PWA Speed | Ultra-Fast | Medium | Depends on Dev |
| Setup Time | Minutes | Waitlist / Days | Weeks / Months |
| Maintenance Effort | Zero | N/A | Ongoing Updates |
See exactly how much you keep with each approach. No hidden fees or surprise deductions.
Note: Figures shown are for illustration. Actual commission rates, service fees, and costs vary based on your aggregator contracts.
(At best you keep dine-in price)(Best case)
(Dine-in price)(Dine-in)
🎉 Customer saves ₹125
(Dine-in + 10% markup)(+10% markup)
💰 You gain +₹35 extra
🎉 Customer saves ₹90
Note: Delivery fees and platform usage fees are not included in the comparison as they may be similar with aggregators and with Ruchiq.
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